Bongo Post | SMUD Time of Day 1
Bongo is a creative services studio that provides concept, design, video production, post production, motion graphics, editorial, audio post, and sound design for brand, agency and government storytelling needs.
Bongo, Bongo Post, Bongo Bob, Sacramento, creative services studio, design, video production, post production, motion graphics, editorial, audio post, sound design, brand, agency, government, storytelling
16495
portfolio_page-template-default,single,single-portfolio_page,postid-16495,ajax_fade,page_not_loaded,,qode-content-sidebar-responsive,qode-theme-ver-13.4,qode-theme-bridge,wpb-js-composer js-comp-ver-4.12,vc_responsive

SMUD Time of Day 1

SMUD Time Of Day

SMUD asked Bongo to help them introduce their customers to SMUD’s new Time-of-Day Rate (TOD). TOD will be the standard for all residential customers going forward by shifting energy use to lower-cost, off-peak hours year-round.

Reducing peak energy use benefits our community because it lessens our need to build new power plants and purchase power at peak market prices. That’s good for both the environment and our pocketbooks.

The response has been met with a 92% approval rating from customers, a very high rating in this industry.

This was a series of commercials starting in 2017 – 2019.